Marketing Department

Performance Marketing Specialist

Performance Marketing management for eCommerce brands :

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Plan, design and execute digital campaigns in multiple channels like Facebook Ads, Instagram, Google Ads, YT, Email Marketing Automation
Marketing budget management
Work and ideate with other departments (Creatives, Strategy) to explore various methods to grow client’s eCommerce stores.
Analyze digital data and metrics to draw key recommendations towards result optimization
Manage and maintain digital dashboards of several different accounts.
Conduct digital audits to ensure practices being used are optimized towards growing key metrics.
Work with the sales team to create marketing campaigns.
Ensure reporting of all projects is submitted in a timely manner: with clear contents, a neat format, & transparency in works done.‍
Help in driving business development and pitches.
Work with team members in developing strategic approaches for proposals, covering aspects such as campaign planning, communication, and media buy recommendations.
Understanding client needs, requirements, and project constraints (schedule/scope/resources) and interpreting them for the internal teams.
Ongoing client guidance to ensure their increased understanding of digital strategies, processes, and workflows. Including the overall Orius Digital approach.

Minimum 2-3 years of hands-on experience preferably in an agency environment.
Experience & Practiced working knowledge on Google Ads (SEM, GDN & YT), Facebook Ads. Instagram Ads, Email Marketing, Email Automation & Tiktok Ads.
Understanding DTC brands marketing & eCommerce strategies.
Advanced knowledge and proven experience in planning and executing SEM, Display, YT, & Paid Social Campaigns.
Ability to segment audiences and build campaigns to reach customers at various stages of the conversion funnel.
Ability to work both independently and in a team